ABSTRACT PAPER ON ORGANIZATIONAL CHANGE
There is a need to change the organization to further develop their effectiveness and to enhance the competitiveness and strength of an organization. Business leaders who want to get ahead in today's marketplace must learn to respond to a growing number of changes in how they structure companies, conduct business, implement technology, and relate to customers and employees. The effective planning and management of change requires careful consideration of the impact of structure change on middle managerial work roles and work satisfaction levels to maintain their resistance, and maximize their commitment to the continuing and accelerating pace of change within the organization. Client satisfaction, loyalty, employee satisfaction and profit growth are some of the main advantages if a company will maintain their effectiveness in bringing their sevice.