RESEARCH PROPOSAL ON THE IMPACT OF BUSINESS AND FINANCIAL PERFORMANCE EVALUATION ON ORGANISATIONAL GROWTH
THE IMPACT OF BUSINESS AND FINANCIAL PERFORMANCE EVALUATION ON ORGANISATIONAL GROWTH
The proposed title for the study is “The Impact of Business and Financial Performance Evaluation on Organizational Growth.” This proposal will present the background information about the study, particularly regarding the business and financial performance evaluation growth. Furthermore, it will also present the different approaches, methodologies, tools and instruments to be used in order to successfully implement the study.
2.0 Background of the Study
Venkatraman & Ramanujam (1986) classified three important main categories of business performance measures. This includes the financial performance, operational performance and organizational effectiveness. Among the three, financial performance is considered as the narrowest, but it is considered as the most frequently used concept in both financial and empirical strategic management studies (cited in Loos 2006).
It is important to consider that business and financial performance of the company are vital factors which considered in the decision-making process. The financial performance and overall performance are important in the process of deciding about the different marketing aspects, particularly regarding the process of expansion, such as the strategies and methods to be used in order to enter a new market. With this, it shows that business and financial performance of any company are important in order for a company to grow.
3.0 Objectives of the Study
The aim of the study is to investigate the impact of business and financial performance evaluation on organizational growth. Thus, in line with this, the following will be the specific objectives of the study:
· To study the importance of evaluation and assessment in the performance of business;
· To investigate the different procedures and processes involved in evaluation process; and
· To study the influence of evaluation towards the growth of the organization.
The research study to be used in the proposed study will be descriptive method. According to Creswell (1994) it intends to present facts about the nature and status of a situation as it exists at the time of the study. In addition, it also concerns with the relationships and practices that exist, beliefs and processes that are ongoing, effects that are being felt or trends that are developing (Best 1970). Therefore, it can be helpful in order to describe the current conditions and situations based on the impressions and perceptions of the respondents of the study (Creswell 1994).
4.1 Data Collection
Surveys will be implemented in the study. Surveys are the most common form of research method for collection of primary data (Commonwealth of Learning, 2000). One of its purpose is to describe, e.g., to count the frequency of some event or to assess the distribution of some variables such as proportion of the population of different age groups, sex, religion, castes and languages, knowledge, attitude and adaption of practices about particular issues, and other information of similar nature about the population (Commonwealth of Learning, 2000). Survey questionnaire and interview, and document analysis will be used in order to gather primary data.
4.2 Sample Frame
The primary data will be gathered from 50 managers and leaders in different companies. They will be selected in random manner in order to prevent problems related to bias.
4.3 Data Analysis
The data results of the study will be analyzed by determining their corresponding frequency, percentage and weighted mean. The following statistical formulas will be used:
1. Percentage – to determine the magnitude of the responses to the questionnaire.
% = -------- x 100 ; n – number of responses
N N – total number of respondents
2. Weighted Mean
f1x1 + f2x2 + f3x3 + f4x4 + f5x5
x = ---------------------------------------------;
where: f – weight given to each response
x – number of responses
xt – total number of responses
Best, J. W. (1970). Research in Education, 2nd Ed. Englewood Cliffs, N.J.: Prentice Hall, Inc.
Commonwealth of Learning. (2000). Manual for Educational Media Researchers: Knowing your Audience. Vancouver, Canada: Commonwealth Educational Media Centre for Asia (CEMCA).
Creswell, J.W. (1994). Research design. Qualitative and quantitative approaches. Thousand Oaks, California: Sage.
Loos, N 2006, Value Creation in Leveraged Buyouts: Analysis of Factors Driving Private Equity Investment Performance, DUV.
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