Management Information System in Pharmaceutical Business
Management Information System
According to the book which entitled “Management Information Systems” Innovative information system; management information system is the process of procedures that helps the organization to input and retrieve output , as well as processes, store important data and providing information to the entire organization as well to their valuable clients. Typically, information systems are computer based programs that has the core duty in the management of the entire organization. Actually, management information systems identify the particular method that helps managers to make reports, accessing organization’s present performance and records of all employees. MIS is functioning in the planning, controlling and decision making in the management level of any organization. Information system plays an essential role in the management organization of a pharmaceutical company as well.
Management information systems will surely provide a systematic and quick processing of data in the organization. At the same time, it will also help in transacting business with many clienteles in the country and even international customers. Being an ICT manager, launching this kind of transformation in the management information systems can greatly reduce the manual task delegations. Come to think of it, if this whole innovation and upgrading system would be implemented; all departments such as Research and Development, Marketing and Sales, Strategic Operations and Management, in this department, MIS can help in the development of the upper management support system in company’s plans and strategies in the overall company’s operations. On the other hand, it would also be an advantage in the manufacturing division to increase its productivity performance. In the same manner MIS is also effective in the transaction processing. It provides exact record of the daily business transaction routine in the organization. And, the very important areas that need Management Information System are the employees is the Payroll department, shipping, sales orders, and other automation systems that are all important in conducting business and increasing productivity of the employees in the logistics department for regular forms of communication with their suppliers, clients or customer through word processing, electronic mail as well as digital filing of office documents. With all these in mind, it is vivid that information systems in a company mean an interconnection of duties or tasks and a continuous pattern of information dissemination from one department to the other. (http://www.answers.com/topic/management-information-system)
Furthermore, nowadays, leading pharmaceutical companies in the world are already using information technology as a competitive method to develop unique pharmaceutical products and medical services to their large number of customers and suppliers in the globe. Besides, the birth of management information systems may determine the company’s and employees’ strength and weaknesses through regular revenue reports and employees performance evaluation. Second, the customer details and data will be readily available for speedy transaction as well as their assessments and feedbacks on the quality of the products and services. So, if there are improvements that have to be done, they could be aligned right away in accordance to the customers’ needs and demands. In addition to that, effective and sufficient management of customer’s data and records can provide direct marketing and promotional strategies. And, lastly, the proper information is the primary advantage for any pharmaceutical company at this modern time and age. Through innovative information systems, you can easily monitor the competitor’s flow of marketing strategies that may also applicable and effective to your own company. You will rapidly detect the consumers’ buying inclinations, needs and demands in the pharmaceutical field.
Similarly, the knowledge of Management Information Systems is very vital in the decision making, since it provides you effective tools and data that are seriously needed in every step you make for the improvement of the business. And also, having modern information systems will only prove that the pharmaceutical business is going beyond its boundary when it comes to innovation, transformation and production of medical products and services for all its customers worldwide. Equally, MIS would greatly help the management to further information generation and achieve its major goals such as to be more competitive in the pharmaceutical market. In the same fashion, to discover more valuable drugs and medicines that are seriously needed by large number of HIV, Tuberculosis and Malaria patients in the world. Moreover, to sustain effectively the other drugs and medicines that are needed by other people with different cases. Remember, the major objective of any company is to win new clients and retain existing customers through giving them complete satisfaction and excellent service to them. And, in order to fulfill its vision, the company has to achieve most favorable business plans and strategies that will suit to the great demand in the pharmaceutical market.
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